If your only thought of Abu Dhabi conjures up desert dunes and tasty dates, think again! Picture pristine, white sandy beaches and turquoise waters, the vibrant energy of a cosmopolitan city and adrenalin coursing through your veins as you brave the world’s fastest and steepest rollercoasters.
Abu Dhabi burst on to the South African scene in 2015 with an array of annual events to entice the South African market including the Qasr al Hosn Festival, Abu Dhabi HSBC Golf Championship, the Abu Dhabi Food Festival, the Red Bull Air Race and of course the Formula 1 Etihad Airways Abu Dhabi Grand Prix.
Abu Dhabi Summer Season, which is held from July to September, provides a wonderful opportunity for South Africans to visit the Emirate, showcasing a thrilling entertainment extravaganza for the entire family. Visitors will enjoy fantastic travel discounts, headline theatre shows, live international children’s shows, top comedy acts, and live concerts for almost three months.
Says TCA Abu Dhabi South Africa Country Manager Jean Martins: “Our aim for 2016 is to get the message across that Abu Dhabi is so much more than a stopover destination. Visitors can find solace in the the desert, revel in the energy of a cosmopolitan city vibe and spend the day relaxing at one of the many world-class beach resorts on the Arabian Gulf.
“Travellers seeking culture and heritage will find in Abu Dhabi an authentic Arabian experience and enjoy the unrivalled hospitality that accompanies it. Experience seekers will enjoy the diverse range of land or sea activities that are guaranteed to get their pulses racing. While Abu Dhabi’s gastronomic treasures – both international and local – will have foodies enjoying a true taste of the Emirate for far longer than their stay. And it is the TCA Abu Dhabi office’s greatest privilege to share these experiences with our travel trade partners and the South African public.”